Europe’s largest immersive survival experience, Variant 31 arrives at a secret Central London location from 13 April 2019. This brand new, adrenaline-fuelled immersive show allows audiences to answer the question - ‘What would you do inside a horror movie?’ Putting you dead-centre in the action, this one-of-a-kind experience requires immense bravery and rewards survival skills while testing friendships and teamwork, like never before. In a vast interactive environment completely under your control, your choices will have consequences, and not all players will succeed. Packed with cutting edge technology and a host of hair-raising theatrical surprises, this game is not for the faint-hearted!


Get off the couch, leave the video game behind and star in your own story.

Do you have what it takes to stay alive?

Welcome to Toxico Technologies’ top-secret live demonstration of their latest weapon in modern warfare, ‘Variant 31’; a serum so powerful it allows the user to control death itself.

The demonstration goes horribly awry and turmoil ensues as reanimated cadavers go on the warpath. Their sole mission is to hunt and destroy the invading enemy… you.

Do you have the skills and the stamina to overcome an array of terrifying creatures, and make it out alive? Or will the sheer terror be too much to handle….

Unleash the horror, choose your adventure and #AimForTheHead