Starring multi award-winning stage and screen star Jane Horrocks (Young Vic’s Annie Get Your Gun, Sunshine on Leith, The Rise And Fall Of Little Voice, Absolutely Fabulous) as Ella and award-winning playwright Ayub Khan Din as George, with a host of the finest new British acting talent as the remainder of the Khan family, this long awaited revival of a modern comedy classic promises to be unmissable.

East is East, Ayub Khan Din’s semi-autobiographical account of British Asian life in the 1970s and the clash of cultures between a multi-cultural family growing up in Salford, is a play that continues to resonate and provoke discussion. The play will be directed by acclaimed young director Sam Yates, following Richard III (starring Martin Freeman), as part of Artistic Director Jamie Lloyd’s exciting second season for Trafalgar Transformed. The production runs from 4 October 2014 to 3 January 2015, with press night on 15 October. Design is by Tom Scutt, lighting by Richard Howell, with sound and music by Alex Baranowski.

East is East will be accompanied by a host of exciting events that will take place as part of the Traf Extras programme. These will all examine the incredible diversity of the Great British Identity, with opportunities to join together and celebrate individuality, from specially-devised pieces to an open mic event. An action-packed evening is also planned around the unique and explosive rhythmic charge that is Northern Soul music, with a Traf Extras twist.
Pakistani chip-shop owner George Khan - "Genghis" to his kids - is determined to give his children a strict Muslim upbringing against the unforgiving backdrop of 1970s Salford. Household tension reaches breaking point as their long-suffering English mother, Ella, gets caught in the cross fire - her loyalties divided between her marriage and the free will of her children.